Price It Right

You may be confused about all you're reading regarding the state of the real estate market. Are homes still moving quickly? Yes, but only if they are priced right. Those homes are still selling quickly and receiving multiple offers. 

If you're thinking of selling and want to get the best price, and quickly, you need to rely on an experienced, trusted agent who has the expertise needed to establish the right asking price for your house. Here’s why that's important.

The price you set for your house sends a message to potential buyers.

Price it too low and you might raise questions about your home’s condition or lead buyers to assume something is wrong with it. In addition, if you undervalue your house, you could leave money on the table, decreasing your future buying power or investment opportunities.

Price it too high and you might deter buyers from even looking at your home in the first place. When you don't draw buyers and your house sits on the market, you may have to do a price drop to try to drum up interest in your house. But a price drop is very often seen as a red flag for some buyers - and agents - who will wonder why the price was reduced and what that means about the home.

Think of pricing your home as a target. Your goal is to aim directly for the center – not too high, not too low, but right at market value.

Pricing your house fairly based on market conditions increases the chance you’ll have more buyers who are interested in purchasing it. That makes it more likely you’ll see multiple offers too. Plus, when homes are priced right, they still tend to sell quickly. When your house first hits the market is the best chance of attracting serious buyers, so it's important to get the pricing right.

The expertise of a Realtor

Your Realtor has the skill and insight necessary to find the correct market value of your home, determind by looking at:

• The current market conditions
• The prices of recently sold homes
• The size and condition of your house
• The location of your house

Pricing your house at market value is critical, so don’t rely on guesswork. Are you thinking of selling? Let’s connect to make sure your house is priced right for today’s market.